Recent research conducted by WebMD on the outcomes of corporate wellness programs has concluded that Health and Wellness Coaching is one of the leading solutions available. Dr. Pelletier reported that this sector is more responsive and unequivocally the best place for health and wellness coaches. Apps such as Preventia Group and YourCoach are virtually connecting motivated people with health and wellness advisors to advance their goals.
Organizations such as the Sears Wellness Institute, The American Council on Exercise, UK Health Coaches Association, Expert Rating, Weljii, FMCA, Institute of Health Sciences, and more are helping to drive the growth of health training in North America. The pandemic has highlighted the importance of preventive health, and health and wellness coaching offers a population management solution that engages large numbers of employees. It motivates them to make long-term behavioral changes and contributes to a stronger employer-employee partnership. The American College Health Association adds that health and wellness training is quite new, gaining momentum, and has potential as an effective approach to improving student well-being and academic performance in the higher education environment.
Health and wellness coaches help students understand their potential and the risks of not leading a healthy life. They provide support to make decisions and control based on what matters most to them and their needs. With huge investments in the health sector, strategic collaborations such as mergers and acquisitions of companies, and holistic well-being approaches, there is no doubt that there is a market for wellness coaching.